How to Make Your Pins Stand Out on Pinterest: The Secret To Getting More Blog Traffic

by Vickie Louise

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Ohhh, Pinterest, how much I love thee…

For many bloggers, myself included, Pinterest is one of the BEST ways to get traffic to your blog.

To get traffic from Pinterest, you will need to have graphics that entice people to click through and read your blog posts. So are you ready to learn the ways to make your pins stand out on Pinterest?

In this post, I’m sharing some of the best tips and tricks that will help you gain more clicks on the pins you are posting on Pinterest.

These tips are not hard to follow and can lead you to see an increase in Pinterest traffic. That traffic can lead to new subscribers, ad income boost, or even bring in extra commission on items you link to in your blog.

Let Pinterest become a great form of referral traffic and utilize it as much as possible.

Create compelling and clickable images and see if it can help you bring in some great results. 

make your pins stand out

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Ways to Make Your Pins Stand Out On Pinterest 

Images 

Make sure the picture you use is one that is clean, bright, and stands out to the eyes. The first thing viewers see is the image, so making sure your image looks nice is a must. Whether you take the photo yourself, pay for the image or use stock, a bright and clean image is a must.

  • The recommended size for Pins is 600 x 900  pixels in size or 735 x 1102 pixels. Pinterest is stepping away from the long pins and moving to a 2:3 ratio. Anything more substantial in size, Pinterest is beginning to cut off the bottom portion. 
  • You want to have the title on the top of your pin, and then a watermark or blog URL on the bottom of the pin. When you create a title, try to think of something that is catchy, and will draw in clicks. 
  • PicMonkey and Canva are both great sites to use for creating pin images for free. They both have paid options which are optional. 
  • Consider the mix of fonts, maybe a more plain font mixed with a light cursive. It helps add dimension to the image, but make sure you can read the fonts easily. Creative Market has plenty of awesome fonts, if you want to check them out. 

Create A Brand 

When you start working on your pins start considering using the same fonts each time, add in your watermark or blog URL so that when readers are scrolling through Pinterest, your pins stand out. I aim to use 3-4 fonts that I rotate and mix and match to fit my pins.

You might even pick out a select amount of colors and stick to the same layout. Maybe three lines of text followed by your pin image with a watermark on the bottom corner. Being consistent with your style creates a brand for your blog and helps readers find you when they are scrolling through.

  • Use the same fonts (2-4 each time)
  • Try to stay with 2-4 colors
  • Stick with the same style of layout
  • Create a logo or watermark to add at the bottom or even top of each pin

Business Account 

If you haven’t already and create a business account on Pinterest for your blog, I recommend signing up. This will help Pinterest see that you are a legit blog and they will begin to trust you a bit more and possibly feature your pins more as they gain pins and views.

Just claim your website on Pinterest, and theenable rich pinswhich is helpful for bloggers as well. You can find tutorials on how to do this if you are unsure.

Consistency 

Being consistent on pinning is a must. Try and pin at least 10-15 pins each day, and no more than 50-60 pins in one single day.

You can use apps like Tailwind to schedule out pins and monitor the reach, or you can manually go in and pin. Whichever way you prefer works, just make sure to pin every day.

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I love using Tailwind as it means I don’t have to be pinning constantly! This means that I can be doing other things such as creating awesome content for you, my readers! You can try Tailwind today for FREE. [/wpsm_box]

I like to find bloggers who share a variety of content to pin, so there is a mix of material I am pinning and doesn’t appear to be the same thing over and over again. 

Pin It Button 

Make sure that you have a very easy to find “Pin It” button on your blog. So when your readers come, they can easily with a click of the button Pin the image on to Pinterest. For most bloggers they find using a sharing plugin works great. Social Warfare is the one I use and recommend, but you are welcome to use any pin it buttons. 

Alt Text Description 

Create descriptive text in the images you are putting in your blog post. In the alt text area, you can create the description so that when people pin directly from your blog when it gets pinned it will have the description you want. Most people will not edit the description so it will just roll over. Aim for 50-100 words for this. This will help you out a lot when people see your pins.

Pinterest Analytics 

Utilize Pinterest Analytics so that you can see what pins are getting clicks, impressions and more. Analytics is a free tool you can find on the home page of your Pinterest account in the left corner.

You can see a lot of the pins and how they are converting. Maybe with an adjustment of pin size, adding descriptions and more might help you to see what is working best for your followers. This is good to use if say you are working on branding content or testing a pin image size; you can see if it gains more clicks than say a longer pin, or vice-versa.

Group Boards

Consider participating in some group boards that fit your niche. If you post a lot of crafts, you might find ways to increase your views with group boards that have a larger reach.

Make sure you find group boards that will be beneficial to you. Don’t sign up for a parenting one if all you post are recipes, and this group is for articles only.  You want to find an active group where new pins get added in daily, and that the pins fit your style of content you are pushing out.

As long as the group is active, it can help you grow.

If you would like to join our group boards, visit this open group boards post where you will find all our group boards accepting contributors now!

Looking for other blogging tips? Check out these posts:

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Blogging Resources You May Like:

In this ebook, Lena shares 21 strategies she used to quickly boost her blog traffic. This will help accelerate the traffic to your website, regardless of niche and help you do it much faster.  It is EXCELLENT!  In fact, I plan on rereading it again soon.

Pinterest is one of the easiest and most effective ways to drive massive traffic to your blog, especially if you are just starting out. If you want a head start on how to use this amazing platform, check out Carly’s ebook.  It is simply awesome.  She is so down to earth and straightforward, and you’ll see that in her writing.  I absolutely LOVE this ebook.

Are you taking full advantage of Pinterest for driving traffic to your blog?

Share how well it works for you!

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How to Make Your Pins Stand Out on Pinterest: The Secret To Getting More Blog Traffic

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